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B2B PR Blog 2021: Every B2B Marketer Should Read These 30 Blogs

B2B PR Blog Sep 2021: Every B2B Marketer Should Read These 19 Blogs

This is an excellent moment for any B2B marketer looking for fresh ideas and inspiration. There's a plethora of excellent material out there, covering a wide range of topics, viewpoints, and writing styles. With so much information available, there's no excuse for not being educated - or for not coming up with fresh ideas on a daily basis.

Keith Peterson
Jul 16, 2021

Table of Contents

This is an excellent moment for any B2B marketer looking for fresh ideas and inspiration. There's a plethora of excellent material out there, covering a wide range of topics, viewpoints, and writing styles. With so much information available, there's no excuse for not being educated - or for not coming up with fresh ideas on a daily basis.

Here's how I'm putting it all together: I have 50 sites dedicated to creativity, technology, and marketing that I read regularly. I've organized them by topic areas and styles to make it simple to locate the information you're looking for. However, I would suggest creating room in your own feed for any and all of them. As a result, you'll be a better B2B marketer:

Advertising And Marketing

Advertising And Marketing

Content Marketing Institute

This feed is a must-have for content marketers, with everything from the ups and downs of working with content agencies to the guts and bolts of creating a content calendar tossed in, as well as lots of top-level advice on formats ranging from podcasts to webinars. You'll also discover a wealth of in-depth materials.

Convince and Convert

Jay Baer is one of the most amusing, unique, and intelligent content voices available. His blog is notable for its emphasis on connecting information to the bottom line. You want proof, figures, and a return on your investment? This blog will assist you in doing so.

Social Media Examiner

Your 'guide to the social media jungle' sends you a steady stream of 'how to' articles that address some of the most urgent practical issues a content marketer is likely to encounter.

MarTech

There's a good mix of technology-related material here, as well as larger topics like how marketing and technology interact. The podcasts, on the other hand, provide genuine value: practical insights from real professionals on a variety of new platforms.

Copyblogger

Brian Clark, the creator of Copyblogger, is one of the early pioneers of B2B content marketing as we know it today. This site represents that legacy: it's chock-full of tools (the podcasts, in particular), as well as articles that go into all elements of what it means to be a content marketer today.

Marketing Insider

Michael Brenner is the creator of The Content Formula and one of LinkedIn SlideShare's most frequently shared thought-leaders, thus his blog is a must-read for your feed.

Marketing Land

Broad-ranging, authoritative, and up-to-date, with an average of five new postings each day: Marketing Land is an excellent source of digital marketing news that you won't find in the conventional marketing press. It's also not scared of having a strong viewpoint.

Marketing Profs

Any blog connected with my friend and mentor Ann Handley is sure to offer bluntly stated clever, different views. The Marketing Profs blog is excellent. If you add it to your feed, you'll get a steady stream of different views on what it's like to work as a content marketer. You'll also be the first to know about Marketing Profs' new materials (some of the finest in the industry) as they become available.

Kissmetrics

Many content marketing strategies have a blind spot when it comes to metrics and analytics. This blog is dedicated to changing that. It starts with the goals you want to achieve and then goes backwards to look at the methods that can help you get there.

AimClear

I honestly can't think of a better description for what AimClear offers out than "digital marketing news with a side of sarcasm." It's a living illustration of how you can liven up material by infusing it with a little attitude and vigor.

AdRants

This blog offers unconventional viewpoints, which are sometimes off-message but always fascinating whether or not you agree with them.

LinkedIn Marketing Solutions EMEA

Of course, you're well aware of this one; I'm very pleased of the material we've created for B2B marketers.

SEO

It's one of the most rapidly evolving aspects of marketing, and it's a skill set that every marketer should have. These blogs will keep you up to date on current search trends.

Blind Five Year Old

Blind AJ Kohn runs Five Year Old, an SEO firm and blog. The term is derived from a tried-and-true SEO philosophy: approach search engines like five-year-olds who are blind. It's technical yet authoritative, and it's a must-read for anybody interested in search.

Search Engine Journal

This is very much applied search marketing knowledge – and offers some excellent insights for marketers – as it mixes news, recommendations, and strategies.

Backlinko

In SEO and content marketing, link-building is still a largely unappreciated skill. Brian Dean's blog provides much-needed, actionable advice that may improve the exposure of your material.content marketing, link-building is still a largely unappreciated skill. Brian Dean's blog provides much-needed, actionable advice that may improve the exposure of your material.

Tubular Insights

If video material is going to play a part in your approach, you should read this blog. It's where you'll get the actual scoop on what works and what doesn't - both technically and creatively.

Moz

The granddaddy of all SEO blogs, with Rand Fishkin at the helm. It will keep you up to date on all of the newest advancements in search, as well as provide you with lots of inspiration and fresh techniques.

Search Engine Land

This site, which is more news-focused than the other SEO blogs I read, provides me complete assurance that I'm up to date on all I need to know.

SEO Ty The Sea

I see this as a search encyclopedia in the making. It takes a research-driven approach to SEO problems as they arise, searching through public search engine information to figure together how things operate.

Keith Peterson | I'm an expert IT marketing professional with over 9 years of experience in various Digital Marketing channels such as SEO (search engine optimization), SEM (search engine marketing), SMO (social media optimization), ORM (online reputation management), PPC (Google Adwords, Bing Adwords), Lead Generation, Adwords campaign management, Blogging (Corporate and Personal), and so on. Web development and design are unquestionably another of my passions. In fast-paced, high-pressure environments, I excel as an SEO Executive, SEO Analyst, SR SEO Analyst, team leader, and digital marketing strategist, efficiently managing multiple projects, prioritizing and meeting tight deadlines, analyzing and solving problems.

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