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Content - Become An Authority In Your Niche

Creating content that helps your web pages to rank high in the search engines should be your first priority when thinking about SEO. The way you engage, inform, assist, and delight your audiences is through high-quality content.

One of Marx Communications' goals is to advance the practice of content marketing and to help marketers understand the opportunities and current trends in the world of content marketing.

  • Creative Content Creation - Supercharge Your Productivity And Creativity By Bringing New Ideas To Life

    Creative Content Creation - Supercharge Your Productivity And Creativity By Bringing New Ideas To Life

    We all know that content marketing is all about being creative. It entails satisfying prospects' demands in an unexpected and unique way by developing outstanding pieces. That is why it is critical to understand how we may be innovative in order to improve results, which implies improving conversions and income. Taking inspiration from rising trends is a great strategy to increase your creative content production. Fortunately, there are plenty of innovative content marketing examples available.

  • Hreflang Tags - Best Practices For SEO

    Hreflang Tags - Best Practices For SEO

    Hreflang tags are a technical solution for sites that have similar content in multiple languages.

  • Content Mapping -  The New Money Maker By Engaging New And Existing Customers Using Content Maps

    Content Mapping - The New Money Maker By Engaging New And Existing Customers Using Content Maps

    Without taking into account the consumer journey, content marketing cannot provide results. Content mapping is one of the most effective methods for accomplishing this. It's a valuable asset in content planning since it allows you to match client wants and issues to relevant, interesting content.

  • Google Title Rewrites - Why Google Is Rewriting Title Tags And What Does This Mean For SEO?

    Google Title Rewrites - Why Google Is Rewriting Title Tags And What Does This Mean For SEO?

    Google title rewrites in search engine results pages because a page's HTML title tag does not always accurately describe what its content is about. Sometimes title tags are too long, overstuffed with keywords, or lack any boilerplate text.

  • Content Gap Analysis - Improve Your Online Rankings With A Comprehensive Content Gap Analysis

    Content Gap Analysis - Improve Your Online Rankings With A Comprehensive Content Gap Analysis

    Content Gap Analysis starts with the identification of keywords that your website isn’t ranking for, or ranking poorly for.

  • Dominate Google Discover - Get Your Website Featured On Google's Top Search Results

    Dominate Google Discover - Get Your Website Featured On Google's Top Search Results

    While you cannot target consumers or hobbies, you can improve your position and dominate Google Discover. Google Discover is one of Google's newest services, but it depends on many of the tried-and-true optimization techniques marketers have employed for years.

  • Scaling Content Basics - Grow Your Business And Thrive In The Digital Age

    Scaling Content Basics - Grow Your Business And Thrive In The Digital Age

    Scaling content is a critical success factor in today's competitive content marketing scene. A consistent content posting schedule, along with the proper quality checks, makes it simple to develop loyal content followers, which is vital for obtaining recurring revenue.

  • Low Search Volume - Why Low Search Volume Keywords Are Good For SEO & The Web

    Low Search Volume - Why Low Search Volume Keywords Are Good For SEO & The Web

    Low search volume is the average amount of monthly searches made for a given keyword. It shows the number of people searching for a particular query.

  • Using Search Intent - How Important Is Search Intent In SEO?

    Using Search Intent - How Important Is Search Intent In SEO?

    Using search intent is the purpose of a user’s search. It’s also referred to as audience, user, or keyword intent.

  • Core Web Vitals - Ensure Your Business Continues To Grow

    Core Web Vitals - Ensure Your Business Continues To Grow

    Google recently made headlines when it announced a new ranking criteria for 2021: page experience. User experience has always been an important component of creating the greatest site possible, but it will now play an even larger role in assisting you in creating fantastic sites for your consumers. All of this is powered by new metrics, the most important of which is the Core Web Vitals.

  • Internal Link Auditing - Are You Missing Out On Your Targeted Traffic?

    Internal Link Auditing - Are You Missing Out On Your Targeted Traffic?

    It may appear straightforward at first, but having conducted numerous SEO audits in my career, you'd be amazed how many sites don't have internal link auditing. It is obvious that appropriate internal link development must be part of your overall SEO plan.

  •  Search Queries - The Next Big Thing For Search Engine Optimization

    Search Queries - The Next Big Thing For Search Engine Optimization

    A keyword is a word or combination of words that is generally connected with a certain piece of material or topic. A keyword may be "President of the United States." Search queries, on the other hand, relate to the actual combination of terms that individuals type into search engines to discover a certain piece of material or information.

  • Long Tail Keywords -  Increase Your Content Ranking And Boost Traffic On Your Website

    Long Tail Keywords - Increase Your Content Ranking And Boost Traffic On Your Website

    Long-tail keywords are an excellent SEO strategy. Long-tail keywords are those that are more precise – and generally longer – than more regularly used keywords. Long-tail keywords receive less search traffic but have a better conversion value since they are more precise. They enable you to steadily increase traffic to your website and get discovered by new and motivated audiences.

  • How The Pros Write Great Press Release Headlines [May 2022]

    How The Pros Write Great Press Release Headlines [May 2022]

    Knowing how to draft a press release is a valuable ability to have as a marketer. However, it is not an easy task. If you're used to writing other types of inbound content for the web, you might assume press releases are difficult to create.

  • B2B PR + Content Marketing = Powerful Results

    B2B PR + Content Marketing = Powerful Results

    I just came across an intriguing proverb: "When spider webs unite, they can tie up a lion." When it comes down to it, there's a lot to be said about the collaboration. But what about two teams that appear to be diametrically opposed, such as B2B PR and content marketing?

  • Backlinks - Rank Higher In Google Result To Expand Your Digital Market Reach

    Backlinks - Rank Higher In Google Result To Expand Your Digital Market Reach

    We understand. You're hearing all of these digital marketers talk about backlinks, but you have no idea what they mean. What exactly is a backlink? And why do they matter at all?

  • Social Media Content - Maximize The Power Of Content For Your Business

    Social Media Content - Maximize The Power Of Content For Your Business

    Are you ready to start improving your social media content? Creating social media visuals that grab attention and compel action is one of the greatest methods to start generating more brand exposure and interaction on social media.

  • How To Be A Link Builder -  Be The Exceptional Employee That Every Digital Market Needs

    How To Be A Link Builder - Be The Exceptional Employee That Every Digital Market Needs

    Link building is difficult labor that takes actual expertise and hands-on experience to be effective. However, every link building guru began somewhere. Case studies and success stories abound on industry blogs. We think it might be scary for novices. If you're a new recruit at an agency, a new freelancer, or someone seeking to increase traffic and search engine exposure for your company, you may feel as if it's all incomprehensible and hard to learn. Or, at the very least, catching up to the specialists is impossible. We will show you how to be a link builder in this article.

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