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Content - Become An Authority In Your Niche - Page 4

Creating content that helps your web pages to rank high in the search engines should be your first priority when thinking about SEO. The way you engage, inform, assist, and delight your audiences is through high-quality content.

One of Marx Communications' goals is to advance the practice of content marketing and to help marketers understand the opportunities and current trends in the world of content marketing.

  • Emotional Content Marketing - Why You Should Make Readers Cry

    Emotional Content Marketing - Why You Should Make Readers Cry

    You could believe that a more measured, technical approach to content marketing should be taken when it comes to B2B buyers.

  • 6 Innovative B2B Case Studies

    6 Innovative B2B Case Studies

    Case studies are a staple of modern marketers' content toolkits, and they're even more important for B2B marketers, whose buying processes are frequently lengthy and complex.

  • 4 Benefits of Exclusive Content For Your Digital Marketing

    4 Benefits of Exclusive Content For Your Digital Marketing

    The capacity to provide exclusive content to your audience is a critical feature of digital publishing. While private publications might help you keep internal documents private, they can also help you strengthen your relationships with readers, clients, and potential customers.

  • 14 Ways to Energize Your B2b Content Marketing Strategy

    14 Ways to Energize Your B2b Content Marketing Strategy

    Is your B2B content marketing plan working? Or do you ever feel that your plan may use a refresh? Content marketing leaders receive 7.8 times more site traffic than non-leaders, according to the Content Marketing Institute.

  • Top 14 Worst Mistakes in B2B Content Marketing 2021

    Top 14 Worst Mistakes in B2B Content Marketing 2021

    Content marketing is a great marketing tool that has helped many businesses increase their revenue. You don't believe me, do you? DemandBase, a marketing technology company, created 1,700 new leads and nearly $1 million in additional income by using a variety of content (infographics, white papers, webinars, and so on).

  • 5 Tactics On How To Make B2B Content Marketing Strategy

    5 Tactics On How To Make B2B Content Marketing Strategy

    A B2B content marketing plan is intended to get you in front of your potential clients and address their pressing problems, causing them to want to learn more about your company. Your content should evoke a sense of reciprocity so that your audience prefers to conduct business with you rather than your rivals.

  • What Are Public Relations Trends With Visuals?

    What Are Public Relations Trends With Visuals?

    One of the most current public relations fads is the use of visual content. Simply said, you're missing out on a significant portion of your audience if your material doesn't have any visual elements.

  • 7 Effective Ways For Your B2B Content Marketing That Doesn’t Suck And 7 Reasons Of Having A Poor Content Marketing

    7 Effective Ways For Your B2B Content Marketing That Doesn’t Suck And 7 Reasons Of Having A Poor Content Marketing

    "B2B content marketing is so simple that anyone can do it." This concept has been floated several times to me. And I can't help but scoff at the thought. Sure, anyone can start a blog, but it doesn't guarantee it will have an audience. Creating great B2B content takes far more than basic writing abilities.

  • 8 Material Marketing Tactics Give Your Content a Boost

    8 Material Marketing Tactics Give Your Content a Boost

    As a marketer, it's critical to create and disseminate the relevant content in the right context. Many marketers squander time, energy, and resources creating content that is inappropriate for the target audience.

  • 15 Excellent B2B Content Marketing Examples

    15 Excellent B2B Content Marketing Examples

    Content marketing has risen to the top of the B2B relationship rankings. It's ideal for extended sales cycles, when customers are researching their options among competing companies. Finding the right balance of excitement and curiosity for what can often be a rather dull subject matter is never simple.

  • Top 7 Best B2B Content Strategy And How To Promote Your Content Through Earned Media

    Top 7 Best B2B Content Strategy And How To Promote Your Content Through Earned Media

    Earned media is one aspect of content marketing that far too many marketers overlook. If you simply hope that others will publish or share your fantastic material, you are going up to the plate without a bat. Earned media must be the cleanup hitter in your content marketing plan today.

  • How To Have A Effective B2B Blogging Using Big Data?

    How To Have A Effective B2B Blogging Using Big Data?

    How might big data help your business-to-business blogging efforts? It has long been a powerful influence in a variety of sectors. It has, for example, assisted airlines in better correctly predicting ETAs. In the healthcare business, it has been used to anticipate disease and identify the best course of treatment. B2B public relations is no exception.

  • 12 Insightful Marketing Content Curation Guides

    12 Insightful Marketing Content Curation Guides

    Curation is an important aspect of any B2B marketing strategy if you develop and share content. You're curating everything from a blog post to sharing an interesting story from an industry outlet or influencer across your social media networks.

  • The 7 Worst Mistakes You Can Make in B2B Content Marketing July 2021

    The 7 Worst Mistakes You Can Make in B2B Content Marketing July 2021

    We nearly saw everything in B2B content marketing: success when individuals do it right. The errors crash and burn the material. These are the mistakes that we will focus on today to guarantee that they are avoided in the future. Please read how.

About The Authors

Keith Peterson

Keith Peterson - I'm an expert IT marketing professional with over 10 years of experience in various Digital Marketing channels such as SEO (search engine optimization), SEM (search engine marketing), SMO (social media optimization), ORM (online reputation management), PPC (Google Adwords, Bing Adwords), Lead Generation, Adwords campaign management, Blogging (Corporate and Personal), and so on. Web development and design are unquestionably another of my passions. In fast-paced, high-pressure environments, I excel as an SEO Executive, SEO Analyst, SR SEO Analyst, team leader, and digital marketing strategist, efficiently managing multiple projects, prioritizing and meeting tight deadlines, analyzing and solving problems.

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