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5 Personal Brand Statements Examples To Get You Inspired

5 Personal Brand Statements Examples To Get You Inspired

You can't help but notice a great personal brand statement example right away. There are still many people who don't know how to use personal brand statements to advance their careers and brands, according to a survey of well-educated young professionals. Personal brand statements and job titles are not your catchphrase in the business world, but rather a declaration of what you do well.

Keith Peterson
Last updated: Jan 03, 2022 | Dec 21, 2021

Table of Contents

What your next employer can expect from you, in terms of performance, contributions, and value, is reflected in your personal brand.

Your personal brand is a promise you make to yourself and the people you work with. With a personal brand, your unique promise of value precedes you and has far-reaching impacts throughout your quest for work.

When hiring managers see a candidate's brand on their resume, it can force them to want to meet that individual. In order to acquire a new job or improve in your existing professional path, personal branding is the ideal strategy.

Personal branding is still in its infancy, and many job searchers have yet to take use of it. If you take advantage of it now, before everyone else does, you can have a significant impact on your job search.

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What Is A Personal Brand Statement?

A Personal Brand Statement is a statement that says who you are and what you want to do.

When someone makes a personal brand statement, they write down what they do and what they stand for in a single or two-sentence statement.

Unique selling point: It's the thing you do better than your competitors and that makes you better than them. Then you can think of it as your "brand." Catchy, memorable, and attention-grabbing are some of the best ways to show off your personal brand.

If you want a job, work for yourself, or start your own business, you should write a personal branding statement. Anyone who wants to meet new people and stand out can benefit from having a good personal brand statement.

It's hard to come up with the right words to say, though.

It needs to be short, but it also needs to show how important you are to your employers, clients, or customers. It should also be interesting enough that people want to know more about you.

First, people will think of your personal brand statement when they think of you. Take your time and come up with something you're 100% happy with.

If you want to make a personal brand statement, what should it look like? It all depends on who you are and what kind of person you are. Here are some examples of personal brand statements to think about.

Let's say you work as a digital marketer, so let's say that. If you want to be known, you could say:

I come up with powerful digital marketing strategies that help businesses find new clients.

Realtors could say something like: I could say something like that if I were an agent.

I can help you find the house you want at the price you want.

It's important to choose your words carefully when writing a personal brand statement. It should be short and to the point, so be careful. Make sure you use words that make people feel and focus on the one benefit you offer that people will be most interested in.

Do not worry if you still don't know how to write a statement about your personal brand. To start, we'll look at some of the best personal branding statements from around the web.

Check Out Examples Of Strong Personal Brand Statements To Get Ideas

So let's look at some strong personal brand statements and how and why they work, then.

Marie Forleo

Marie Forleo

Business strategist: Marie Forleo is also a life coach and a person who helps other people. She's also the creator and host of MarieTV, a popular online TV show where she interviews thought leaders and business people. MarieTV is very popular. In her brand statement, Marie says, "Hi, I'm Marie. I'm here to help you." The person who wants to help you become the person you want to be is an entrepreneur, a writer, a philanthropist, and an unwavering optimist.

Forleo is a coach for people who want to be creative or start their own businesses, so she keeps her brand statement light and positive. When she says this, she's making a pitch for both her business and herself.

Brian Dean

Brian Dean

People who know about search engine optimization (SEO) write for Backlinko, a website that talks about SEO copywriting and content marketing, as well as how to make money on the internet. His brand statement is simple: "Want higher rankings and more traffic? Then click here."

In fact, Dean's statement about his personal brand is a question. It's a powerful one, too. As soon as you read the first six words, you know that Dean is an expert on how to get more people to visit your site. He knows how to do it, and he's going to tell you.

Nomadic Matt

Nomadic Matt

It's on Matt's site where he gives advice about traveling. In his personal brand statement, he talks about what his audience wants. They want to travel "smarter," "cheaper," and for a "longer" time.

There are a lot of tips and resources on his blog that can help you go on more trips. Matt has done a great job of making sure that people don't get overwhelmed by all the research they do on the internet. And he correctly points out the main benefits of his website in the statement he made above. This is how you say it:

Because this statement is about him, "Where do you want to go?" comes after it. As soon as they land on his site, it gets them to do something (like search) right away.

Aaron Orendorff

Aaron Orendorff

Aaron Orendorff is one of my favorite people who write about things that are interesting to me. He has worked with a lot of well-known businesses and makes really great content. His tagline, "Save the world from bad content," perfectly sums up what he does.

Aaron's main audience is people who run businesses that sell to other businesses. Then, on his website, he says that he creates "b2b content strategy" and lays out the top three benefits of his content: traffic and qualified leads, as well as how he can grow his business.

Adam Cobb

Adam Cobb

Adam Cobb is a fitness and nutrition coach, and his job title is "coach." It's important for him to stay active, eat healthily, and have a spiritual sense in his life and work. "Move well, eat well, and think well" is what he says in his personal brand statement.

When Cobb wrote his personal brand statement, he used a lot of words to make his point. With three words that end with "well," he says more to his audience than three sentences would have been able to.

It's Your Turn Now

You've just seen ten of the most inspiring personal brand statements from real people and companies. It's time for you to make your own. Create something that's all yours by considering your personality, what's important to you, and the value you can bring.

Keith Peterson | I'm an expert IT marketing professional with over 9 years of experience in various Digital Marketing channels such as SEO (search engine optimization), SEM (search engine marketing), SMO (social media optimization), ORM (online reputation management), PPC (Google Adwords, Bing Adwords), Lead Generation, Adwords campaign management, Blogging (Corporate and Personal), and so on. Web development and design are unquestionably another of my passions. In fast-paced, high-pressure environments, I excel as an SEO Executive, SEO Analyst, SR SEO Analyst, team leader, and digital marketing strategist, efficiently managing multiple projects, prioritizing and meeting tight deadlines, analyzing and solving problems.


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