• Content
  • Business
  • Social Media
  • Branding
  • Ads
  • How To

Increase Twitter Followers - Expand Your Business Twitter Engagement


Are you looking for a way to increase Twitter followers without having to follow a large number of other accounts, spend a lot of money on advertisements, or buy followers?

It should come as no surprise that companies use Twitter to communicate with their target demographic.

People who use Twitter are more inclined to be the first to buy new products, with 53% of them having this tendency.

Building up your following on Twitter has a multitude of benefits beyond merely giving the impression that your company is more well-known.

It makes it simpler for prospective clients to place their trust in your business.

COPYRIGHT_MARX: Published on https://marxcommunications.com/increase-twitter-followers/ by Keith Peterson on 2022-08-03T09:17:36.825Z

It solidifies your standing within the sector you operate in.

It demonstrates to your clients, prospects, and even your competitors that you are a brand that takes its commercial endeavors seriously.

The question now is how your brand can naturally attract followers on Twitter.

Why Do Twitter Followers Matter?

Hands holding a phone visiting Twitter
Hands holding a phone visiting Twitter

Twitter may not have as many users as other platforms like YouTube and Facebook, but it is unparalleled in its ability to communicate with a professional audience.

And just like on every other social media, the number of followers matters.

It is significant because:

  • Credibility
  • Authority
  • Organic reach

Accounts that already have a large number of followers are more likely to attract people's attention and prompt them to follow the account.

It is also more likely that people will notice your content in their timeline because Twitter gives posts from accounts with a high follower count more prominence than posts from accounts with a low follower count.

To put it another way, you need to already have followers in order to attract new ones, which sounds like a bit of a catch.

However, there is no need to be concerned because you may rapidly develop your following by utilizing the advice provided here.

Should You Buy Twitter Followers?

Twitter logo in a sand
Twitter logo in a sand

If you search "How to buy Twitter followers," you'll probably find a lot of sites that will sell you hundreds or even thousands of Twitter followers.

Don't do it.

This is why:

  • First, Twitter keeps an eye out for bot accounts, which is what most people who buy Twitter followers get, and sometimes deletes them. This means that you could spend a few hundred dollars on followers, only to lose them a few weeks later.
  • Second, it doesn't work in the long run to buy Twitter followers. Those followers won't interact with your posts, and they won't buy your products or hire you, either.

It might feel good for a few days to see your number of followers go up, but it won't help you reach your Twitter marketing goals.

How To Increase Twitter Followers?

Optimize Your Twitter Profile

The most important part of your Twitter account is your Twitter profile.

Most people check this before clicking the follow button.

So, before you do anything else, start by filling out your profile and making it as good as it can be.

This is usually the first step if you want to show that you are trustworthy and credible.

You can use any name you want for your username.

But using your real name pays off, especially if you want to reach a large number of people.

If you're using Twitter for your business, make sure to use your real brand name and get verified, as most global brands do.

In addition to your username, you should add a profile picture and a header photo that shows who you are.

You can choose to use your brand logo instead for business accounts.

Twitter also lets you add a 160-character account description, which is a great way to show people who look at your profile your personal or professional side.

You can also pin an interesting tweet to your profile.

When potential followers check out your profile, the pinned tweet can make a great first impression that makes them want to follow you.

When In Doubt, Tweet More Often

Twitter is a social platform that is very flexible and can handle a huge number of tweets every day.

On a platform where thousands of tweets are sent out every minute, every tweet is a chance to get your name out there.

Because of this, people who want to get more followers should tweet often.

If the people who follow you on Twitter find out that you never post anything new, they are more likely to stop following you.

But you should be careful not to post too much and overwhelm people who follow you.

Use a social media scheduler to post your tweets when your followers are more likely to be online.

This is a great way to keep track of your tweets.

So, you can plan ahead and tweet high-quality content at times when your audience is most likely to see it.

Prioritize Visual Content Whenever Possible

Most people think that Tweets with pictures get more likes, shares, and Retweets than those without pictures.

Brands should try to add some kind of picture to their Tweets.

Even though text-only Tweets are fine, images are more likely to stop scrollers and get them to stop and look at what you've posted.

As you think of posts and other content to publish, think about:

  • Use tools like Canva, Adobe Spark, or Venngage to turn text-based posts into images.
  • How to Make Infographics (fact: infographics saw a 67 percent rise in 2020 and represent some of the most-shared content on Twitter).
  • Videos (like how-tos, greetings, and excerpts from long-form content),.GIFs, memes, and image macros (when appropriate).

Whether you want to inform or entertain your audience (or both), adding visual content to your Twitter feed can help you get more people to follow you.

Share Relevant And Useful Content

People go to Twitter to join conversations and read things that interest them.

So, if you want to get more followers, you need to make sure your tweets are interesting and useful to your audience, whether you're talking about sales, how-tos, or current events.

If you don't know what that content is, you can use Twitter Analytics to find out more about what your audience likes best.

Check out the Explore page and use keywords and hashtags that are relevant to your industry and audience to find out what's popular.

Keep An Eye On Your Competitors

Check out how many followers they have, who they are, how often they tweet, and what they are tweeting.

What do they look like on paper?

How do they respond to their competitors or customers, and what kind of content do they post that gets the most attention?

Follow them and share their tweets to get their attention.

This step is important for anyone who wants to know how to get more people to follow you on Twitter.

Harness The Power Of Hashtags

Cut Hashtag logo on a paper on the wood
Cut Hashtag logo on a paper on the wood

Think of Twitter hashtags as a way to make your posts searchable, almost like SEO for your Twitter account.

Like images, Tweets that include a hashtag tend to get more attention than those that don't.

Adding a couple of hashtags to a Tweet is a quick way to make it easier for people to find your account and follow you.

Also, it only takes a few seconds, and there are a lot of hashtags from which to choose.

The only thing you should be careful about when using hashtags is not to use too many.

Posts with a lot of hashtags look like spam at first glance and are distracting in other ways.

At most, you should only use one or two (three, tops).

Also, you can use your hashtags in a smart way if you know which ones get you the most followers.

By using Twitter analytics, you can learn more about the tags that work best for your brand.

Find Followers And Influencers

As a general rule, if you follow someone on Twitter, it's likely that they will follow you back.

Use the "Who to Follow" feature to find popular feeds, and upload your email contacts to Twitter to find people you already know.

Find and follow people who have a lot of power in your industry.

For example, if you work in the food industry, find and follow well-known chefs.

If they see that you're following them, they might follow you back, which would put your tweets in their feeds.

No matter what you do to get more Twitter followers, try to do it in a natural way.

You might be tempted to buy a list of followers, but those lists are usually made up of bots that can't buy your products or services and might get deleted by Twitter anyway.

Take Part In Twitter Chats

When you don't have a lot of followers, you need to make the most of every opportunity to get in front of other audiences.

Participating in Twitter chats is one method for accomplishing this goal.

On Twitter, these are open conversations centered around a certain subject being discussed.

They occur at a set time that has been determined in advance, and the conversation is followed using a hashtag that is unique to the chat.

Follow accounts that are related to your niche in order to locate relevant talks (but not competitors).

The next step is to do a search for the hashtag at the appropriate moment, after which you should publish your thoughts to the conversation using the appropriate hashtag.

Run A Followers Campaign

You can accelerate the rate at which you get followers by launching a campaign in addition to building your following naturally.

Followers campaigns let you promote your account to a specific audience, and you will only be charged for the campaign when a user decides to follow you as a result of seeing your advertisement.

Think about doing shorter campaigns to build momentum, or an always-on campaign to create a steady stream of new followers.

Both of these options are worth exploring.

Experimentation and some time are necessary to increase the number of Twitter followers your brand has, but in the long run, you will notice a significant dividend for your efforts.

People Also Ask

Twitter's terms of service prohibit buying phony followers, and violating accounts can be suspended or terminated.

Buying false Facebook friends might have similar results.

How Long Does It Take To Get 1k Followers On Twitter?

If you follow selected people and remove those who don't follow back, you'll reach 1000 Twitter followers quickly.

You can go to 1000 or more in 10 minutes a day. Simple. Engage with quality.

Is Twitter Good For B2B Marketing?

82 percent of companies use Twitter for business-to-business (B2B) marketing.

This shows that Twitter accounts are becoming very popular.


It takes time and works to increase Twitter followers.

Like any other social strategy, if you want to get more followers, you have to keep at it.

Each of the above tips is important for growing a large group of followers who are naturally interested in what you post.

If you start using all of the tips we talked about, you will see huge gains and a big increase in the number of people who follow you on Twitter.

This will give your profile or brand a huge boost on Twitter and in the online community as a whole.

Share: Twitter | Facebook | Linkedin

About The Authors

Keith Peterson

Keith Peterson - I'm an expert IT marketing professional with over 10 years of experience in various Digital Marketing channels such as SEO (search engine optimization), SEM (search engine marketing), SMO (social media optimization), ORM (online reputation management), PPC (Google Adwords, Bing Adwords), Lead Generation, Adwords campaign management, Blogging (Corporate and Personal), and so on. Web development and design are unquestionably another of my passions. In fast-paced, high-pressure environments, I excel as an SEO Executive, SEO Analyst, SR SEO Analyst, team leader, and digital marketing strategist, efficiently managing multiple projects, prioritizing and meeting tight deadlines, analyzing and solving problems.

Recent Articles

  • Public Relations Crisis In PR - Tips On How To Manage This Crisis Efficiently


    Public Relations Crisis In PR - Tips On How To Manage This Crisis Efficiently

    A public relations crisis in PR, or any industry, can be a major challenge for organizations to navigate. It occurs when an organization faces negative publicity or public scrutiny that can significantly damage its reputation and, in turn, its bottom line. In the PR industry specifically, a public relations crisis can be particularly damaging as the organization is expected to have the expertise to manage and prevent such situations.

  • Successful Communications Strategy During COVID-19 - Never Miss Out


    Successful Communications Strategy During COVID-19 - Never Miss Out

    To guarantee a successful communications strategy during COVID-19 pandemic seems to be a daunting task. Nonetheless, it’s still achievable - if you know the right things to do. From being transparent to emphatic, know what it takes to make people listen.

  • What Is A Registered Copyright?


    What Is A Registered Copyright?

    What is a registered copyright? Registered copyright provides the copyright owner with exclusive rights to reproduce, distribute, and display their work and is an important tool for protecting intellectual property.

  • Backlink In Digital Marketing - Boosting Your Website's Visibility


    Backlink In Digital Marketing - Boosting Your Website's Visibility

    In the digital world, every business needs a strong online presence to succeed. But with millions of websites competing for attention, how can you ensure your site stands out? The answer lies in backlinks, a powerful tool for boosting your website's visibility and attracting more traffic. In this guide, we'll explore the importance of backlink in digital marketing.

  • How To Build Backlinks For SEO The Right Way And Improve Your Rankings


    How To Build Backlinks For SEO The Right Way And Improve Your Rankings

    If you're looking to improve your website's search engine ranking and drive more organic traffic to your site, building backlinks is an essential part of any successful SEO strategy. However, it's important to approach link building in the right way to avoid penalties and maximize your results. Know how to build backlinks for SEO the right way and improve your website ranking!

  • Effective B2B Influencer Marketing - Connecting With The Right Influencers


    Effective B2B Influencer Marketing - Connecting With The Right Influencers

    Influencer marketing has been a popular tactic for B2C brands, but it's also gaining momentum in the B2B space. In this article, we'll explore some tips and strategies for effective B2B influencer marketing.

  • Instagram Marketing Strategy Tips - Maximizing Instagram For Marketing

    Social Media

    Instagram Marketing Strategy Tips - Maximizing Instagram For Marketing

    Instagram has become one of the most popular social media platforms for businesses to promote their products and services. In this article, we'll be sharing some Instagram marketing strategy tips to help you create an effective marketing plan for your business.

  • Google Keyword Planner - How To Use The Free Tool For SEO


    Google Keyword Planner - How To Use The Free Tool For SEO

    Google Keyword Planner is a powerful tool that helps businesses and marketers identify the most relevant keywords for their online advertising campaigns. This tool allows users to research and analyze search terms to determine their potential performance in terms of search volume, competition, and cost-per-click. If you're looking to boost your website's visibility on search engines, learning how to use Google Keyword Planner can be a game-changer.

  • Do You Still Need Directory Submissions For Local SEO?


    Do You Still Need Directory Submissions For Local SEO?

    In the world of Local SEO, one of the most important tactics is directory submissions. Directory submissions for local SEO involve submitting your business information to online directories and listing sites to improve your visibility and local search rankings. By including accurate and up-to-date information about your business in these directories, you can make it easier for potential customers to find you online and ultimately drive more traffic to your website or storefront.

  • How To Improve SEO - Strategies To Try First

  • 10 Types Of Backlinks That Boost Your Website SEO

  • Types Of Backlinks For SEO - A Comprehensive Look

  • Conversational Writing Tips - Mastering The Art Of Conversational Writing

  • Advanced Chatgpt Prompt Engineering - Maximizing Efficiency And Personalization