• Content
  • Business
  • Social Media
  • Branding
  • Ads
  • How To

Make The Most Of Your First 10 Members Of Your Community


The first 10 members of your community you hire are part of your founding team.Remember that they aren't your first team.One big difference between your founding team and these super users is that they don't care as much about the business as they do about the people who use it.

How do you find your first members and get your community going? It'll show you how in this article!

Back To Basics

The easiest way to find your first community members is to use the community infrastructure that already exists in your business.Businesses usually keep track of things like the emails of their customers or the names of people who might buy from them.

Lists of emailsPeople who read blogs and newsletters were some of the first people who used the internet, but they don't exactly fit the bill when it comes to P2P communication.It's not hard to get a few people from your email list to join your community.

COPYRIGHT_MARX: Published on https://marxcommunications.com/first-10-members-of-your-community/ by Keith Peterson on 2022-05-03T13:01:35.539Z

Educative's blog newsletter example
Educative's blog newsletter example

You should write a simple email campaign that tells people about your new online community so that you can find out if they want to join you and your community.Assemble a waiting list of people who want to join your ICP and add them to the list as they join.

Email campaigns that get a lot of attention are a good sign that something is going right.

Introducing the blog newsletter
Introducing the blog newsletter

Don’t Worry About Scaling

Even with your first ten members, the onboarding process should be a lot more personal than it should be.If you have to write personal letters to find your first ten community members, do so.They will one day need to be both a member of the community and an outside evangelist.People may have issues with scale at some point (we dive much deeper in our chapters on growth).

Build Hype

The best way to get people excited about the launch of your community is to show people who are important in their field joining your community.Before the launch, keep up the momentum.

The goal is to make a bottleneck so that everyone who wants to join can come together.People like to look at other people.Create a fake scarcity.Cohorts, not individuals, should be used to onboard new people.Later in the book, we go over a lot of these skills.

The Wizard Of Oz MVP

You don't have to have a product or a community to start advertising.You want to show that there is a need for a new direction.You might want to build your community infrastructure all at once because there are so many things you can buy.

Instead, you want to earn the right to build even more things.

Let's talk about something called the Wizard of Oz MVP.

You have to show that you can build more.Until then, fill in the gaps in your MVP yourself.

When you start a new community from scratch, you don't need all of the parts at once.If you do enough good work, you can move on.

Glue should be used to put together parts of your community experience that haven't been proven to be true by hand.

In the same way that the Wizard of Oz made Dorothy and her friends believe that there was a real Wizard, you should be the man behind the curtain who makes sure everyone has a good time.Add more complexity in small steps.

The X Factor

Find out what is lacking in the market so that you can build a community that will last a long time.Once you have a group of people who all have the same thing in common, you should be able to separate yourself from other networks.

Your "X Factor" is that thing that makes your community members not want to switch to a similar service.

When you're building something, be specific about who you're building for and set yourself apart from the crowd.

Make sure you know who your community is for and who it isn't for.

Unfortunately, many communities don't follow this rule. They start with a small group of people who share their problems and hearts with each other.There are people who make the discussion less good before too long.When your original members think your community is no longer a place where they can be honest, you lose the fire that makes it unique.

Be very strict about who gets in and who you have to turn down.This strict focus on member standards might put a limit on how many people you can be a member of, but the trade-off to have better conversations is worth it.

By starting a niche, you can make yourself look like the community that isn't there in the market.


Because there are only a few people in your community, it doesn't have a lot of value or utility in terms of networks.As the community grows, you need to make sure that the (n+1)th member is worth more to you than the (n).

But before these network effects work, you need to make sure that your community has a good single player experience that people will enjoy.If you want to connect with people, LinkedIn is a good place to start.But in the early days, before the Nfx came out, the plat-form was used to refer to resumes.Users found it important to be able to share their own resumes and work profiles with other people.

For this reason, running early events that don't need anyone else's help or offer unique tools to start your community is a great way to get it going.

Share: Twitter | Facebook | Linkedin

About The Authors

Keith Peterson

Keith Peterson - I'm an expert IT marketing professional with over 10 years of experience in various Digital Marketing channels such as SEO (search engine optimization), SEM (search engine marketing), SMO (social media optimization), ORM (online reputation management), PPC (Google Adwords, Bing Adwords), Lead Generation, Adwords campaign management, Blogging (Corporate and Personal), and so on. Web development and design are unquestionably another of my passions. In fast-paced, high-pressure environments, I excel as an SEO Executive, SEO Analyst, SR SEO Analyst, team leader, and digital marketing strategist, efficiently managing multiple projects, prioritizing and meeting tight deadlines, analyzing and solving problems.

Recent Articles

  • How To Fix The Samsung Logo Boot Loop (7 Possible Solutions)

    Tech Tips

    How To Fix The Samsung Logo Boot Loop (7 Possible Solutions)

    The Samsung logo screen is often an iconic symbol of reliability and performance, but what happens when a Samsung Galaxy stuck at Samsung logo screen? A frustrating and perplexing problem indeed!

  • Is Broadcasting A Good Career Path?


    Is Broadcasting A Good Career Path?

    Broadcasting, also known as mass communication, involves transmitting information and entertainment content to a large audience through various media platforms, including television, radio, and the internet. It is a dynamic and ever-evolving field that offers exciting opportunities for those looking to pursue a career in it. But is broadcasting a good career path? Let's take a closer look

  • Transformer Response Optimization - Techniques For Improved Performance


    Transformer Response Optimization - Techniques For Improved Performance

    The Transformer model has been widely used for response generation due to its ability to capture long-range dependencies and produce high-quality responses. Transformer response optimization is a technique used to improve the quality of generated responses.

  • Off-Page SEO Hacks - Drive More Traffic To Your Website


    Off-Page SEO Hacks - Drive More Traffic To Your Website

    If you are looking to improve your website's ranking on search engine results pages (SERPs), you need to focus on both on-page and off-page SEO. While on-page SEO includes optimizing your website's content and structure, off-page SEO is about improving your website's authority and credibility on the internet. In this article, we will discuss some off-page SEO hacks that can help you boost your website's ranking.

  • Understanding SEO Poisoning - Protecting Your Online Security


    Understanding SEO Poisoning - Protecting Your Online Security

    Search Engine Optimization (SEO) poisoning is a type of attack that involves manipulating search engine rankings to drive traffic to malicious websites. This tactic is used by cybercriminals to spread malware, steal personal information, and conduct phishing attacks. In this article, we will explore what SEO poisoning is, how it works, and what you can do to protect yourself.

  • Top 12 Proven Ideas To Make Money On TikTok


    Top 12 Proven Ideas To Make Money On TikTok

    Are you ready to turn your TikTok addiction into cold, hard cash? Well, you're in luck because today we're going to be discussing how to make money on TikTok! Yes, you read that right - you can actually get paid for scrolling through your For You Page and creating content that makes people laugh, cry, or dance like crazy.

  • What Is A Zero-Based Budget, And How Do I Utilize One?


    What Is A Zero-Based Budget, And How Do I Utilize One?

    Are you tired of feeling like your money is disappearing into a black hole? Do you find yourself struggling to make ends meet at the end of the month, despite your best efforts? If so, it's time to try a different approach: zero based budgeting!

  • What Do Transportation Jobs Pay?


    What Do Transportation Jobs Pay?

    Transportation jobs are an essential part of the economy, as they ensure that goods and people are moved efficiently from one location to another. Whether you're interested in becoming a truck driver, a pilot, or a railway worker, you may be wondering what do transportation jobs pay. In this article, we'll explore the salaries and job outlooks for some of the most common transportation jobs.

  • SEO Vs Web Developers - What Is Their Difference?


    SEO Vs Web Developers - What Is Their Difference?

    In the world of website development, there are two key players that are essential for the success of any website: SEO vs web developers. While both are important, they often have different goals and objectives, which can sometimes lead to conflict.

  • Entity SEO - Why Every Business Needs To Implement It

  • IPhone Speaker Broken Or Not Working? Let's Fix It With 8 Ways

  • Nintendo Switch Controller Not Connecting? How To Fix It

  • Is Data Entry A Good Career Path?

  • Enterprise SEO Trends - What You Need To Know