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Business - Build, Expand & Manage Your Company

The leading destination for smart management thinking, Marx Communications offers you a real solution to the challenges you face as an entrepreneur, including tips, strategies, tools and news to help build, grow and manage your business. Start making smart decisions and create the future of your business!

  • Productizing A Bespoke Service To Grow Your Business

    Productizing A Bespoke Service To Grow Your Business

    Under these circumstances, productizing your services can be the best way to grow. You can serve more clients than you can when you make bespoke packages, and you can also charge more than you can when you make bespoke packages.

  • An Entrepreneur's Greatest Fear Is Embodied In These Five Words Or Less

    An Entrepreneur's Greatest Fear Is Embodied In These Five Words Or Less

    Losing important clients or running out of money are two of the most common causes of entrepreneur anxiety. The ability to persist in the face of fear is what defines courage for entrepreneurs, not the absence of it. Fears like these are based on solid facts— according to research, 75% of new businesses fail within ten years.

  • Definition, Strategy, And Examples Of Price Skimming

    Definition, Strategy, And Examples Of Price Skimming

    Price discrimination may be a kind of price skimming. New products are initially offered at exorbitant prices to entice "early adopters" into purchasing them. This is done to maximize profit. By selling the goods to a wider variety of customers, the price is gradually reduced to maximize profit.

  • What Role Does Burn Rate Play In A Company's Sustainability?

    What Role Does Burn Rate Play In A Company's Sustainability?

    The burn rate is a measure of how quickly a new business burns through its initial investment before it begins to generate any revenue. The amount of money a company spends each month is used to calculate the burn rate.

  • The Ultimate Guide To Crisis Management For Every Business

    The Ultimate Guide To Crisis Management For Every Business

    Applying tactics to assist an organization cope with a sudden and major bad incident is known as "crisis management." Any incident that was before thought to be Aa possible concern might now turn into a crisis due to some unexpected occurrence or its unanticipated impact.

  • How To Create A Personal Brand During Covid-19 That Will Thrive

    How To Create A Personal Brand During Covid-19 That Will Thrive

    When you were building your personal brand strategy, you probably never imagined you'd be doing so during COVID-19, a worldwide health catastrophe that caught everyone by surprise. However, here we are.

  • How The Top 20 Companies Became So Large In The World In 2021 Ranked By Market Cap

    How The Top 20 Companies Became So Large In The World In 2021 Ranked By Market Cap

    According to data from some sectors (especially healthcare, retail and technology), the year 2021 has shown a significant economic recovery from last year so far. Other business sectors are also working to recover from their earlier losses.

  • The Basics of Illinois State Laws for Businesses

    The Basics of Illinois State Laws for Businesses

    Businesses in Illinois are regulated at state and federal levels. People regard federal laws for environmental protection, employee rights, securities, taxes, and other matters. On the other hand, many of these matters are also addressed in state laws. For example, Illinois is among the many states that impose non-compete agreements with employees, while other states find them unenforceable.

  • Effective Ways On How To Market Your Reiki Business

    Effective Ways On How To Market Your Reiki Business

    Are you considering starting a Reiki business? Any business, including an energy healing practice, requires tips on starting a Reiki business and a marketing strategy. However, it is critical to develop a Reiki practice business plan with intention and authenticity.

  • What Is Image Recognition And How Is It Used?

    What Is Image Recognition And How Is It Used?

    Because of the rise of artificial intelligence, industries and businesses now have new avenues for growth. In order to streamline operations and boost output, businesses are turning to Computer Vision and image recognition.

  • What Is Sales Revenue? What It Is & How To Calculate It

    What Is Sales Revenue? What It Is & How To Calculate It

    Sales Revenue, or simply "Sales," is the principal source of cash for merchandising and manufacturing businesses. It is derived from the sale of commodities to clients.

  • Prestige Pricing Guide- Examples, Strategy, And Definition

    Prestige Pricing Guide- Examples, Strategy, And Definition

    Prestige Pricing is a pricing approach in which prices are set at a high level, acknowledging that lower prices may restrict rather than promote sales and that customers will link a high price for the product with greater quality.

  • How Does Dynamic Pricing Work?

    How Does Dynamic Pricing Work?

    One of the most intriguing concepts to hit the eCommerce business in recent years is dynamic pricing. It's not a wholly new or unheard of idea in the business world. eCommerce tendencies are more to blame for its rapid growth, however. In light of this, there are a few things you should be aware of in order to better comprehend this notion.

  • What Is Competitive Pricing Strategy?

    What Is Competitive Pricing Strategy?

    When you're just getting started in the market, it's common to use competitor-based pricing to gauge how much to charge for your products. In order to come up with your own pricing strategy, you need to do extensive research into your competitors' offerings, what they're selling, and at what price they're selling it. If you're just getting your first few customers, you may not have enough data to know if your pricing strategy is working.

  • How Does Calculating Revenue Work

    How Does Calculating Revenue Work

    Even though revenue is the most basic statistic for any business, it is rarely fully grasped. To begin, there are numerous sources of income. Second, as your company grows, so does the difficulty of tracking and calculating it. Third, you need to know what to do with the results once you've calculated them.

  • What Is Tiered Pricing And How Can It Be Used?

    What Is Tiered Pricing And How Can It Be Used?

    Segmenting products and services into price ranges based on target markets is done using tier pricing. Businesses use a pricing strategy known as "tiered pricing" to give customers a choice of products or services, each with a different price point.

  • The Ultimate Guide To SaaS Fees

    The Ultimate Guide To SaaS Fees

    Your SaaS business will succeed or fail if you find the right balance between value and revenue - the ability to help customers and be fairly compensated for that help - A business that charges too little or too much is doomed to fail due to the unavoidable development and delivery costs that come with charging too little or charging too much.

  • Different Ways To End An Email-With Closing Email Phrases Examples

    Different Ways To End An Email-With Closing Email Phrases Examples

    Ending your email correspondence in a professional manner is essential if you are sending an email for work or business purposes. In order to make it easy for the recipient to get in touch with you, make sure to include an appropriate closing and an email signature with your contact information. Because email is the primary method of business communication, it's critical that you write and format your emails with the same care as a printed letter.

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